Συγχωνεύσεις και καμπάνιες ψήνει η διαφήμιση
09:42 - 25 Απριλίου 2013
???d?asµ??? ?a s??e??se? ?a e??a? ? a???? d?af?µ?s?? ???????? t?? ????, µe ta p??ta s?µ?d?a epa?e?????s?? t?? e??as??? µ?sa st?? ??????, s?µf??a µe t?? St???? ??astas??d?, ??e?????? S?µß???? t?? Telia & Pavla ?a? ???ed?? t?? S??d?sµ?? ??af?µ?s?? & ?p????????a? ??p???. ??t? ?a e??a? ef??t? ?ta? ?? ep??e???se?? ?epe??s??? t? p??t? s?? ?a? ? ??ß????s? p??e? ta p??ta µ?t?a ??a a???aµ?? t?? ??????µ?a?. «? t?µ?a? ?a µpe? ?a?? se ???µ? a??pt???? s??t?µa, e?? s?µf??a µe t?? p??ß???e??, se d?? ?????a ?a a???s??µe ?a ß??p??µe ?a? ta p??ta ?et??? ap?te??sµata», a?af??e?.
?a d?af?µ?st???
?s? af??? ta d?af?µ?st??? ??afe?a ? ?. ??astas??d?? ?e??e? ?t? ?a ep?ß??s??? ?? p?? µ?????, p?? e??a? p?? e?????t??, a??? ?a? a?t?? p?? ?a ???????? ???p?a ß?????ta? t??? pe??te? t???. S???e???µ??a a?af??e? ?t? «ta d?af?µ?st??? p??pe? ?a d??s??? p????pt???, e?? s?st? ?a ?ta? ?a µ?? ?????? t? “business as usual” ?a? ?a p??sa?µ?st??? µe ta ded?µ??a t?? pe?at?? t???».
??sa st? p???? ep?ß??s?? t???, p???? d?af?µ?st??? µe?et??? t? e?de??µe?? s?????e?se?? ?a? s??e??as???. «???????ta? d??f??a se????a ?a? a?t? e??a? ?et???. ?µe??, ?? d?af?µ?st??? p??????saµe se s?????e?s? µe t?? Art Works p??? 10 pe??p?? ?????a». ?????, ap???e?e? t? se????? e?a?????, µ?a? ?a? ta d?af?µ?st??? ??afe?a de? ????? ta ???µata ?a e?a????s??? t?? a?ta????sµ?.
Digital growth
?? digital ??e? a?apt???e? p??? ta te?e?ta?a ?????a ?a? p???e?ta? ?a a?apt???e? a??µ? pe??ss?te??, ??? epe?d? e??a? ft??? µ?s? a??? epe?d? p??sf??e? p????. ??ßa?a, ? ??f?a?? d?af?µ?s? de? e??a? ??s? ??a ??e? t?? eta??e?e?, µ?a? ?a? ?p???e? target group p?? de? ???s?µ?p??e? t? d?ad??t??.
Telia & Pavla
? ???s? de? ?f?se a??ß?t? t?? Telia & Pavla. ? ?. ??astas??d?? a?af??e? ?t? ? eta??e?a ?at?fe?e ?a µ?? p??????se? se ap???se??, a??? ????a? µe??se?? µ?s??? ?a? ??a???? e??as?a?.
???s? t?? S???
? S??desµ?? ??af?µ?s?? & ?p????????a? ??p??? de? µ??e? µe sta???µ??a ta ????a. «?t??µ????µe µ?a ?aµp???a µe s????a? “? ??? p??????e? µe ???”», a?af??e? ? ?. ??astas??d??, µ?sa ap? t?? ?p??a ?a???? ta d?af?µ?st??? ??afe?a ?a ß???? ???p???? t??p??? ?a e?µeta??e?t??? t?? ?at?stas? ?a? t??? d?af?µ???µ????? ?a s??e??s??? ?a d?af?µ?????.
?e?te ???????? t? s????te??? t?? ?. ??astas??d?